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MAGGI Launches New Powder Seasoning

Powder Seasoning Made with Natural Ingredients Found in Your Kitchen Cupboard
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Dubai, UAE


MAGGI’s latest tastier and healthier innovation to individuals and families has arrived in the form of a Powder Seasoning made solely from a blend of 100% natural spices typically found in everyone’s Kitchen Cupboard.

The new Powder Seasoning – focused on authentic Gulf flavors including a combination of lumi, chilli, cardamon, turmeric, and cloves – can easily be sprinkled in the middle of cooking rice-based, oven baked, vegetable stuffed, or pan fry dishes.

“MAGGI is strongly committed to encouraging healthier diets and lifestyles in the region through the continuous launch of new products that include only familiar ingredients that people know and love, found in their kitchen cupboard,” said Sarah Kanaan, Nutrition, Health & Wellness Manager at Nestlé Middle East. “With this new Powder Seasoning, homemade dishes will be tasty and full of flavor. We also offer a wide array of healthy recipes on our website to encourage home cooking and family meals.”

Simplifying 100% of its ingredients, allowing people to recognize all the items they read on their labels, is in line with MAGGI’s goal to transform its entire range by 2020 to only include familiar ingredients people find in their Kitchen Cupboard.

So far in the Middle East, MAGGI Kitchen Cupboard products include the latest Chicken Bouillon with natural layer of herbs, the entire Excellence Soup range, Mixes range, and recently introduced children’s soup range - Creamy Potato and Chicken Pasta.


With over 70 years of industry experience and dedication to culinary professionals, MAGGI is recognized as the culinary partner of families, creating good food moments. As a pioneer of industrial food production and healthy cooking, MAGGI provides a wide range of reliable, creative and efficient solutions to help produce great tasting and balanced meals.

MAGGI offers a wide collection of bouillons, soups, seasonings, and recipe mixes, with an ambition of making delicious, quality and balanced food accessible to all homes in the Middle East.

For more information on MAGGI activities, please visit:

Snapchat: MAGGIArabia

For more information, please contact:

Lynn Al Khatib
Media Relations Manager, Nestlé Middle East
+971 (4) 807 9411
Email: [email protected]