Nestlé Saudi Arabia has partnered with the Saudi National Center for Corporate Social Responsibility to distribute 1 million Iftar meals across the Kingdom as part of its Iftar Sayem initiative. Reflecting the spirit of the Holy Month of Ramadan and fostering strong community values, the campaign engaged 950 trained volunteers to ensure the highest standards of safety.
The meals were distributed at key traffic intersections in Riyadh, Jeddah, and Dammam, with the aim to reduce road accidents often associated with motorists rushing home to break their fasts.
Robert Helou, General Manager Nestlé KSA, Bahrain and Oman said: “The Iftar Sayem initiative is a great example of how we can all come together to make a positive impact in our societies, especially during the Holy Month of Ramadan. We extend our heartfelt gratitude to the Saudi National Center for Corporate Social Responsibility and to the volunteers who made this initiative possible.”
For more information, please contact:
Layal Dalal, Nestlé Communications Manager, Middle East and North Africa
Email: [email protected]
Nestlé in Saudi Arabia
Saudi Arabia welcomed Nestlé as the first corporation to establish direct sales and distribution operations in the Kingdom in 2011, following more than 55 years of successful presence in the country where the company has invested over $140 million over the past five years. Saudi Arabia is the leading market for Nestlé in the Middle East and North Africa, a region which encompasses 24 company factories in 19 countries.
Nestlé currently has twelve offices and operates seven water factories across the Kingdom, employing nearly 5,000 people. The company works with more than 2,800 suppliers in Saudi Arabia and over 23,000 retail outlets, including hypermarkets & supermarkets, wholesale, groceries, pharmacies, and food services.
Nestlé is also establishing several collaborations with local governments, NGOs, authorities, and the private sector, with which it aims to Create Shared Value in areas including nutrition education, water stewardship, youth career development, and recycling.
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